Once Upon a Clever Unicorn…

This is My Story

With 30+ years in international entertainment, I’ve crafted Telly, Davey, and Pixie Award-winning videos seen in millions of homes worldwide. My background in video editing, digital artistry, and publishing has shaped everything I do—from cinematic book trailers to immersive branding and magically-crafted designs.

✨ Scroll for my bios! 🦄👇🏻

Multiverse

Hi, I’m Jaye!

Witchy Storyteller

A storytelling, opera-singing, Art Nouveau-inspired creator. Multi-passionate, folklore-obsessed, and whimsical AF. Mother of unicorns and cats, eclectic witch, vinyl records collector, and proud Gen-X gamer.

I create without limits—blending storytelling, digital witchcraft, and transformation into everything I touch. Whether I’m writing stories, designing websites, crafting marketing magic, or curating enchanting products, my goal is simple: to make the world—and your brand—more magical. ✨🦄💫

  • Video Editing
  • Website Design
  • Social Media Management
  • e-Commerce
Hi, I'm Jaye Rochon of Clever Unicorn!

Origin Story

From corporate TV to small business freedom, I left my network career to become a full-time creative unicorn. Today, I blend video production, web design, branding, and strategic marketing to help creators shine.

But my first love? Music and the performing arts. A classically trained vocalist, I’ve sung in operas, musicals, and even contributed to film scores and indie soundtracks.

✨ Scroll for my CV & career highlights! 🦄👇🏻

Clever Unicorn 2025 Logo - Celestial Design by Jaye Rochon

ENCHANTING

Cinematic storytelling & visuals that captivate.

Clever Unicorn Nouveau Faerie

VISIONARY

Big-studio expertise with bold, creative innovation.

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STRATEGIC

Razor-sharp marketing that sparks engagement.

Golden Celestial Faerie - Designed by Clever Unicorn

TRANSFORMATIVE

Branding and content that leave a lasting impression.

Celestial Mushrooms - Designed by Clever Unicorn

Timeline

CAREER GEMS

🔹An instant #1 Amazon Bestselling Folk Tale Author with my Ostara story, Lunaria the Crone Hare.
🔹 Featured on the front page of The Washington Post in a viral Big Food exposé.
🔹 I frequently work with international publishing powerhouse E L James (Fifty Shades of Grey franchise) and her incredible team at Bloom Books.
🔹 Suanne Schafer’s Hunting the Devil rebrand hit #1 on Amazon.
🔹 The Doll Collection book trailer for TOR Books premiered at George R.R. Martin’s Jean Cocteau Cinema.
🔹 As NiNi of the gothic-industrial duo Corvo, I wrote/sang the theme song for Rachel Caine’s Morganville Vampires series.
🔹 My singing and songwriting appears in SyFy’s Red Clover (aka Leprechaun’s Revenge), which hit 3 million viewers on debut night.
🔹 Animated the opening Irish limerick & titles sequence for Red Clover.
🔹 Sang in Daywalt Horror’s cult-darkling Camera Obscura series, featuring Oscar-winning legend, Jack Klugman in his final role.
🔹 Sung an opera-inspired jingle for our nighttime lineup promo on KOKI/FOX23. Baywatch, Home Improvement & Seinfeld.
🔹 Sung on a legendary Tulsa bra commercial for The Bust Stop. I never lived it down… and that was fine by me! 🍒😅

2008 – Now | Clever Unicorn LLC

📽️ CEO & Creative Director

Award-winning video producer, designer, and brand strategist with a big-studio multimedia background in the entertainment industry.

📌 Services: Video production, web design, digital/print branding, content creation, social media strategy, and marketing.
📌 Clients: Sourcebooks, Bloom Books, bestselling indie authors, and major publishers.
📌 Broadcast Features: SYFY Network, KTLA (The Vampire Diaries), KBCW (Supernatural), AMC (Breaking Bad, The Walking Dead), Amazon Prime.
📌 Past Collaborators: TOR Books, Rachel Caine (Rest In Paradise), Daywalt Horror.

✨🙌🏻 Creating small business, big-branding magic since 2008… and counting.

1993 – 2008 | TV Guide / LionsGate

🎬 On-Air Promotions Writer/Producer

✅ Crafted promos, show opens, and event videos for major networks.

✅ Directed holiday design packages, awards show promos, and multimillion-dollar ad sales content.

✅ Voiceover talent for Look-A-Like, a flagship entertainment fashion series.

✅ Worked with FX, TBS, TNT, FOX, The Academy of Motion Picture Arts & Sciences, and more.

1991 – 1993 | KOKI/FOX23 & KTFO/UPN41

📡 On-Air Promotions Director

✅ Managed on-air promo scheduling, network communications and department assets libraries before email or the Internet existed. (Yes, on paper! 😂)

✅ Produced network promotions & strategized ad placements.

✅ Assisted in radio/TV events, print ad creation, and marketing strategy.✨ Ah, the golden era of “retro TV marketing.” 🎞️

MY PORTFOLIO
Jaye Rochon of Clever Unicorn: Winner of 3 Telly Awards
Jaye Rochon of Clever Unicorn: Winner of 2 Davey Awards
Jaye Rochon of Clever Unicorn: Winner of 2 Pixie Awards

FEATURED

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