Once Upon a Clever Unicorn…

This is My Story

With 30+ years in international entertainment, I’ve crafted Telly, Davey, and Pixie Award-winning videos seen in millions of homes worldwide. My background in video editing, digital artistry, and publishing has shaped everything I doβ€”from cinematic book trailers to immersive branding and magically-crafted designs.

✨ Scroll for my bios! πŸ¦„πŸ‘‡πŸ»

Multiverse

Hi, I’m Jaye!

Witchy Storyteller

A storytelling, opera-singing, Art Nouveau-inspired creator. Multi-passionate, folklore-obsessed, and whimsical AF. Mother of unicorns and cats, eclectic witch, vinyl records collector, and proud Gen-X gamer.

I create without limitsβ€”blending storytelling, digital witchcraft, and transformation into everything I touch. Whether I’m writing stories, designing websites, crafting marketing magic, or curating enchanting products, my goal is simple: to make the worldβ€”and your brandβ€”more magical. βœ¨πŸ¦„πŸ’«

  • Video Editing
  • Website Design
  • Social Media Management
  • e-Commerce

Origin Story

From corporate TV to small business freedom, I left my network career to become a full-time creative unicorn. Today, I blend video production, web design, branding, and strategic marketing to help creators shine.

But my first love? Music and the performing arts. A classically trained vocalist, I’ve sung in operas, musicals, and even contributed to film scores and indie soundtracks.

✨ Scroll for my CV & career highlights!Β πŸ¦„πŸ‘‡πŸ»

Clever Unicorn 2025 Logo - Celestial Design by Jaye Rochon

ENCHANTING

Cinematic storytelling & visuals that captivate.

Clever Unicorn Nouveau Faerie

VISIONARY

Big-studio expertise with bold, creative innovation.

Clever Unicorn - Crescent Moon

STRATEGIC

Razor-sharp marketing that sparks engagement.

Golden Celestial Faerie - Designed by Clever Unicorn

TRANSFORMATIVE

Branding and content that leave a lasting impression.

Celestial Mushrooms - Designed by Clever Unicorn

Timeline

CAREER GEMS

2008 – Now | Clever Unicorn LLC

πŸ“½οΈ CEO & Creative Director

Award-winning video producer, designer, and brand strategist with a big-studio multimedia background in the entertainment industry.

πŸ“Œ Services: Video production, web design, digital/print branding, content creation, social media strategy, and marketing.
πŸ“Œ Clients: Sourcebooks, Bloom Books, bestselling indie authors, and major publishers.
πŸ“Œ Broadcast Features: SYFY Network, KTLA (The Vampire Diaries), KBCW (Supernatural), AMC (Breaking Bad, The Walking Dead), Amazon Prime.
πŸ“Œ Past Collaborators: TOR Books, Rachel Caine (Rest In Paradise), Daywalt Horror.

βœ¨πŸ™ŒπŸ» Creating small business, big-branding magic since 2008… and counting.

1993 – 2008 | TV Guide / LionsGate

🎬 On-Air Promotions Writer/Producer

βœ… Crafted promos, show opens, and event videos for major networks.

βœ… Directed holiday design packages, awards show promos, and multimillion-dollar ad sales content.

βœ… Voiceover talent for Look-A-Like, a flagship entertainment fashion series.

βœ… Worked with FX, TBS, TNT, FOX, The Academy of Motion Picture Arts & Sciences, and more.

1991 – 1993 | KOKI/FOX23 & KTFO/UPN41

πŸ“‘ On-Air Promotions Director

βœ… Managed on-air promo scheduling, network communications and department assets libraries before email or the Internet existed. (Yes, on paper! πŸ˜‚)

βœ… Produced network promotions & strategized ad placements.

βœ… Assisted in radio/TV events, print ad creation, and marketing strategy.✨ Ah, the golden era of β€œretro TV marketing.” 🎞️

Jaye Rochon of Clever Unicorn: Winner of 3 Telly Awards
Jaye Rochon of Clever Unicorn: Winner of 2 Davey Awards
Jaye Rochon of Clever Unicorn: Winner of 2 Pixie Awards

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