Hello, my friends! I’ve cooked up (see what I did there? 😜) a little something special for Thanksgiving: music and art to bring inspiration, gratitude, and a touch of magic to your day. Whether you’re celebrating the holiday or simply enjoying a cozy moment, I hope...
A few weeks ago, the YouTube algorithm blessed me with a video everyone in the creative, marketing, and social media space should watch. It’s called “YouTube Has a Pyramid Scheme Problem,” and I’ll embed it below (at the bottom of this post) so you can give it a...
When I worked in corporate television, one of my favorite bosses—hello, Larry!—not only encouraged his team of producers and editors to keep our reels updated, but he would tell us to block out time on the job to get them edited. “At least once a month,”...
This is the continuing story of a YouTube Channel that’s gone to the dogs. This article first appeared on my Medium blog. Enjoy! 🥰 I’m about to tell you a story about a video editor who won multiple Telly, Davey and Pixie Awards over the years for her work — but...
Being a new YouTuber is messy. And hard. And fun. And baffling. Here are five ways I’ve messed up so far… and how I plan to fix them. 1: Perfectionism. I’ve been so obsessed with doing my videos in a certain (unsustainable) way, it’s got me...
Quitting social media was not unlike the opening scene of Zack Snyder’s (amazing) Dawn of the Dead remix, when a pajama-clad Sarah Polley fought for her life to outrun a sudden zombie apocalypse: I woke up rather abruptly one day, felt the monsters invading my...
